Low-Effort and High-Impact SEO Tools for You

Did you know that good Page Titles, Title Tags and Meta Descriptions are SEO components that advertise your business online? And did you know that your website has them all—even if you don’t give them a single thought or put any effort into them? The passive approach—using generic page names and title tags, and letting the search engines write meta descriptions. The low-effort, high-impact approach that will improve click through rates to your website—creative page names, optimal title tags, and meta descriptions written with your customers and clients in mind. Page Names We’ll start at the beginning with page names. Instead of having an “About” page, consider “About _____” (fill in the blank with your name or your business name). Or “Meet the Experts.” Or “Our Team.” Rather than a “Services” page, try something more descriptive like “Direct Sales Tips,” or “Work With Me.” Consider using the Google Keyword [...]